Körber Digital shapes and drives the digital transformation of the Körber Group. The Business Area is a nucleus for digital advancement, digital innovation and new digital business models and as such a trusted go-to unit for all topics around the Group’s digitization. With sites in the German start-up hotspot Berlin and Karlsruhe, Körber Digital matches the speedy entrepreneurial spirit of a start-up with the long-term strategic focus of the Körber Group.
The Körber Group is an international technology group with around 10,000 employees all over the world. It unites technologically leading companies with more than 100 production, service and sales locations and offers its customers solutions, products and services in the Business Areas of Körber Digital, Logistics Systems, Pharma Systems, Tissue and Tobacco.
For our location in Berlin we are looking for
Tasks:
Develop and execute a global social media strategy (channel & content) for all social media channels, in close alignment with the company’s communication strategy;
Lead day by day operations related to all phases of Social Media management and content creation (ideation, content calendar, cross-team coordination for content production, community management, tracking, reporting)
Provide new ideas to engage with both existing and potential audiences on Social Media and our online communities
Drive brand awareness, engagement, organic inbound traffic and customer satisfaction
Support the international expansion of our communities
Build and maintain our digital community, especially on digital channels and live events.
Support local Business Area marketing specialists with development and execution of local social media programs
Effectively measure the success of all social media activities and develop comprehensive reporting to share results with the company
Analyzing and evaluating developments in the social media sector, competition, new technologies and target groups
Qualifications:
Above average degree in marketing, journalism or comparable
3+ years of experience in social media marketing and community management
In-depth understanding of different social media channels and audience building
Advanced skills in social media analytics
Ability to proactively identify opportunities in a rapidly growing and changing working environment and a strong problem-solving mentality;
Enthusiastic for new trends & changes in social media landscape
Quick to adapt to new projects and tasks
Creative, with an eye for engaging content both in written and visual form
Keen to analyze and test new ideas
Exceptional written and oral communication skills in German, English, other languages a plus